The studio designed a platform to interpret and collect broadcast information. The monitor was built for “die medienanstalten”, a publicly funded institution to oversee Germany’s media landscape.
The project exhibits the development and state and of the vast broadcast and media landscape in Germany. The information surveys ownership structures, as well as effects on diversity and opinion formation required for deep analysis. The data spans broadcast, print, and online media, all jointly recorded.
The goal of the study was to evaluate usage across TV, radio, daily newspapers, magazines, and the Internet, of all opinion makers in Germany. The information was intended for the betterment of media and its corporate structures, and to understand the formation and usage of current, and future, developments.
The studio made this possible by analyzing the information, to then implement a three element platform. The first element, the MediaDiversityMonitor, formed a connection reaching all media types in Germany. The second, a specialized database, made possible the understanding of shareholder relationships, and to then conduct cross media inquiries. The third element provided generative reports on surveys conducted by the TNS Infratest, that further examines broadcast data and its implications.
MediaDiversityMonitor and small excerpt of the specialized database.
Project lead Dr. Kristian Kunow; Advisors Bernd Malzanini, Dörte Hein, Johannes Kors, Karsten Meyer, Michael Petri, Michael Philippi, Thomas Bauer, Thomas Rathgeb
Development Sebastian An, Thorsten Blum, Johannes Schickling; Screendesign Jula Lakritz